About Us

The University of Wisconsin-Extension’s Division for Business & Entrepreneurship helps entrepreneurs, businesses and economic development professionals across the state to achieve their goals by offering technical assistance and leveraging data.

Our Vision

Enhancing the value of Wisconsin, one business at a time.

Our Mission

To serve Wisconsin’s aspiring, new and established small businesses by connecting them to resources, information and services that improve performance and increase capabilities for success.


Our Programs

The Division for Business & Entrepreneurship’s consultants and tools empower individuals to reach the next level in their careers and businesses. We follow a collaborative model, working with local organizations/other institutions and working together across all program areas to best serve clients:

(See our org chart)

Wisconsin Small Business Development Centers 

As a nlogo (1)ationally accredited network for business support, Wisconsin SBDCs provide regional expertise and educational programs for local companies at any stage, size or age. Companies working with our SBDC consultants in 2017 obtained more than $80 million in loans/investments and created/retained 1,112 jobs; during that same time, 2,677 clients received confidential, no-cost assistance.

Center for Technology Commercialization

ctc-logo-final-no-taglineThe Center for Technology Commercialization works with innovators, technology entrepreneurs and researchers to bring new technologies to market by guiding the process of commercialization. CTC’s complete suite of wrap-around services helps develop the business case for technology and maximizes access to competitive funding sources.

Food Finance Institute

TheFood-Finance-Institute-black Food Finance Institute leverages and supports a collaborative network of professionals focused on the food, beverage and value-added agriculture (FAB) sector. Through supporting this collaborative network with training, resources, tools and mentorship, FFI fulfills its mission of making sophisticated financial technical assistance available to every growing FAB enterprise.  This is the consulting model that is the foundation of all of our work with food and value added farm businesses and is how we train and certify others.

Center for Business Intelligence

The Center for Bucbi-logo-small-1siness Intelligence converts the power of data, research and technology into decision-making tools for business owners. Specialists on the CBI team are focused in such areas as business strategy, market research, digital media and GIS services work with second-stage companies to identify and pursue growth opportunities.

Business Dynamics Research Consortium

bdrc-july-2016-smallThe Business Dynamics Research Consortium compiles multiple data sets to track performance and growth factors for more than 144 million businesses across the United States. BDRC’s comprehensive data tool can be easily accessed by local economic development professionals to diversify their markets and to tailor their business development strategies/services based on current and anticipated needs.


Our Strategic Operating Priorities

The division delivers customer-driven approaches to meet the needs of clients and collaborators. The following priorities guide division program units as they identify their core competencies, develop products and services, and build lasting relationships.

  1. Build relationships to expand collaborative efforts at the local, regional and state level, which in turn will expand client base.
  2. Aggressively pursue opportunities for discovery, research and educational innovation in business development practices and small business advocacy.
  3. Increase diversity and inclusivity through outreach, engagement, programming and sourcing for underserved audiences.
  4. Develop and track performance metrics toward continuous improvement and innovation.
  5. Expand, strengthen and diversify revenue/funding opportunities.